AECT Board of Directors
Saturday, October 31, 2009
9:15-1:00, Wilkinson Room, Galt House, Louisville, KY
 
Mike Spector                    Barbara Lockee                   Mary Herring
Mary Beth Jordan            Marcus Childress               Judith Duffield
Frank Duffy                       Carol Brown                         Deborah Anthony
Anthony Pina                    Elizabeth Boling                  Bob Doyle
Nancy Hastings               Robert Appelman               Kay Persichitte
David Wiley                      Phillip Harris
 
Guests: Al P. Misell        Leslie Blatt                            David Carbonara
Tristan Johnson              Ana Donaldson                   Charlie White
Addie Kinsinger               Trisha Young                       Ward Cates
Kathy Seville                     Tina Wu                                 Sharon Smaldino
Miriam Lawson                 Marty Bray
 
1.      Call to order.
·        Mike Spector called meeting to order at 9:15AM.
2.      Acceptance of the Agenda
·         Kay Persichitte moved and it was seconded by David Carbonara.
3.       Acceptance of Minutes,for  October 27, 2009
·        Tony Pina moved and seconded by Barbara Lockee.
4.      Introduce new members and interns.
5.      Carry over business from October 27, 2009 meeting
·        Division reports:
                          i.         Multimedia Production – Bob Appelman retiring in a year from Indiana University. Reflections and Futures discussion on Wednesday during their meeting. How are they viewed by AEC?. Redefining multi-media within their structure. What do they care about? Detailed flow of the product, especially, development of product management and full & robust analysis of product will be the new mission. How do you disseminate information? New journal through D&D will be a good starting point. Second Life presence-designing their room and tutorials on mastering Second Life is important. Resources for Second Life that can be used by all. AECT members are authorized to call them “geeks.” Webinars being planned for the future. 
                        ii.         Teacher Education – scheduled four webinars, first on December 4, 2010 at 2PM ET with Judy Duffield on Web 2.0.  Later dates to be announced – April & September, 2010 are probable.
                      iii.         Research & Theory—planning webinar in the spring and a presence in Second Life; Mentor for Young Scholar/Science award during two day symposium.
                       iv.         Systemic Change – Frank Duffy is replacing Ted Frick as representative; Future Minds best prospect is the State of Ohio, meeting with the governor and superintendent of Decatur school in a 2 hour meeting. Education advisors being met with in Ohio, especially the chancellor and governor’s advisors on education policy. Transmission dialogue will be discussed. Race to the Top is the federal money approved by President Obama that is being disbursed. Charlie Reigeluth is publishing a new book for the public on systemic change. Recognition program for the new members  of division – gave out awards. ARA interest group. Technology and systemic change are intertwined. 
                         v.         School Media & Technology – Held a joint breakfast with Teacher Education; Had an article in TechTrends on practicing ; a new website designed by Marty Bray; outreach and marketing has been  increased; planning two webinars – checking on dates with participants; updating SMT handbook; holding a discussion with ISMF in regards to helping them; trying different methods of outreach to reach people.
                       vi.         Training & Performance – planning on a series of four webinars; inviting previous members of Management to join; actively recruiting military and trade personnel.
                     vii.         International – meet 8 to 9 times a year by teleconference; a variety of different countries are represented; papers being linked so people can view them online; ICEM is meeting in Turkey next year; discussion on coffee, again; successful international auction with a variety of different items sold.
·        Graduate Student Assembly report – new president is Michael D. Montalto-Rook
·        Committee Reports (brevity is appreciated)
                          i.            Accreditation-Judy Duffield (Chair Tom Blevins) – list of accredited universities; need people for review.
                        ii.            Awards-Elizabeth Boling (Bill Sugar) – much improved; regrouping with new people; looking across the organization to adjust awards and schedules, especially in the program. Suggest June 1 be the cut off for nominations - take to divisions. Call for proposals is also call for awards. Reminders in President’s newsletter. Flow chart for awards through the awards committee,” who gets what where” is being proposed. Thanks to Barbara Lockee and Miriam Larson for awards being included in the conference program.  
                      iii.            Curriculum Committee-Jenny Johnson (Jenny Johnson) – the information Jenny and her committee has collected be placed in a database that would be more accessible and more searchable. Barbara Lockee is checking with Jenny.
                       iv.            Definition and Terminology-David Wiley (Rita Richey)—tried not to rewrite the Definitions book,again. Dictionary is a better idea, like Wikipedia. Very public outreach. 
                         v.            Executive Committee-Ted Frick (Mary Herring) – Ted is off the board and a new member must be elected to represent the board on the Executive Committee. Commitment of time every week is for 1 ½ hours. Elected position is for one year. Two nominations – Marcus Childress and David Wiley. Barbara Lockee moved to close nominations, seconded by Tony Pena. Marcus Childress was elected.
                       vi.            FutureMinds-Ted Frick Charlie Reigeluth/Frank Duffy) – all ready discussed under Systemic Change.
                     vii.            History and Archives-   Mary Herring (Rebecca Butler)
                   viii.            Intellectual Property Committee-Mary Beth Jordan (Preston Parker) – started a blog and a wiki. Webinars are being planned. Difficult to meet when there are only two members present at conference. Maybe a telephonic meeting would work. 
                       ix.            International Student Media Festival-(Otto Benavides) given at October 27, 2009 meeting.
                         x.             Leadership Development-Angela Benson (Chris Miller)—have President and President-elect more involved. Need more direction for summer leadership. Look at handbooks. Need guidance for committee chair.. Interns this year were overseen by Cindy York helping Preston Foster. First-timers led by tradition, but need to be firmed up in policy/procedure manual. GSA developed Graduate Mentorship program but it would be sponsored by leadership. Karen Kaminski is new chair of Leadership.
                       xi.            Membership - (Charlie White) – thirteen items on the agenda were discussed at the membership meeting.  Mary Beth Jordan will be deputy chair for the committee to assist Charlie. 
                     xii.            Nominating Committee-Mary Herring (Mary Herring) – has met and developed a list of qualities they are looking for in a future president. Candidates for president and secretary will be nominated for next year’s election.   Great committee! Qualities – 1. Tenured or at a level that they are not new in their job position. 2. Able to follow through. 3. Strong involvement with AECT. 4. “People person” .5. Able to attract new members to AECT. 6. View AECT with a broader perspective within the big picture. 7. Patient; persistent and diplomatic. Need to institutionalize this process for the nominating committee to give guidance to the makeup of the committee, itself. Division positions will need to be in by December 1 to AECT. 
                   xiii.            Organization and Bylaws-Kay Persichitte (Wes Miller) the seven sections are available in electronic format from Wes,  if you contact him. Need to be proof read before submission to membership.
                   xiv.            Publications-Marc Childress (Rhonda Robinson) – Ward Cates reporting. Needs to continue to exist, but its charge needs to change. Send change in charge to Wes Miller. Representatives from each division need to be included on committee. The Publications committee would like to have the charge of receiving white papers on various subjects   More proposals can flow through the publications committee and they can act as advisors. Would like to be an Advisor to new AECT book contracts with publishers.  Brown Award is still selected by this committee. Split this award into two awards -- Practice and Research & Theory are the subjects. Best books in both subjects would win separate prizes.
                     xv.            Standards- Judy Duffield (David Carbonara) – the end result of the meeting was that various attendees of the committee selected chapters of the new Definitions Commentary to read in preparation for developing revised AECT Standards. 
                   xvi.            Affiliate Relations-(Mary Herring) need new affiliate representative for the board. CNIE representative was going to stop by board meeting. An  Affiliates reception was held for the first time in many years. Presented an opportunity to talk to each other. Patricia Young from MIM is a new representative to the Board. 
                 xvii.            Virtual World – if division is doing webinar it can be streamed into Second Life. Contact Tom Atkinson for help. Open discussion for other virtual worlds. Think about an in-world conference while regular conference is going on.
               xviii.            ECT Foundation (Deborah Anthony)- Dick Cornell and Stephanie Moore are new members on the ECT Foundation Board. There are 21 members now on the Foundation Board.
6.      Executive Director’s Updates
        ·        Barbara Addie update – starts treatment next week/ life threatening disease. Will continue to work as long as she can.
·        Convention update – registrations, etc.—740 registrations/ISMF is at 240
·       Galt House Return in 2012 – impressions and discussion
·        Anaheim – 2010; Jacksonville – 2011; Louisville – 2012 ($159); Anaheim – 2013; Jacksonville – 2014 Motion made by Mary Herring to allow Phil to return to Louisville, KY in 2012- seconded by Barbara Lockee – Approved.
·        Budget update – numbers are the same as Tuesday’s report.
·       Other updates – go to Anaheim in 2013 unless there is something else available? – feed back from Divisions. Cap on room rates is $160. Per night.  Eliminates Chicago, Washington,D.C., & Miami Beach. Check on Milwaukee, Charlotte, and Savannah for hotel rates. 
7.      Other carry-over discussion items from Oct 27
·       Handbook Publisher – Taylor/Francis is challenging our contract with Springer to publish the Fourth edition. We believe they have breached their contract with AECT for not delivering royalties in a timely manner.
·        Research Symposium – update from Barbara Lockee. Meeting with Tom Brush about holding the symposium prior to PIDT on May 19 in Estes Park, CO. Reviewing papers all ready submitted to prior person in charge on Distance Education,  before totally agreeing. About 90% in agreement all ready. Maybe re-focus the call, asking for chapters, rather than just papers. These are published by Springer. Phil must cancel agreement in Bloomington with the Union Building. 
·        ISMF update – input from Glen Bull (National Technology Leadership Consortium) and suggestions for follow-up – such as corporate sponsors and funding
·        Convention Management System – support from ECT Foundation board for completion of web site and purchase of some sort of convention management system. Put together a task force to decide whether a service or management system is feasible. Task Force consists of Barbara Lockee- chair, Anna Donaldson, Larry Vernon, Phil Harris, Mike Spector, Miriam Lawson, Ward Cates, Deborah Anthony and Lois Freeland. Report in November.
·        Future Minds report – see above
·        Distinguished Programs Task Force report – Tiffany led task force. Outcome showed there was far more interest in evaluation of programs than expected. Focus was on certificate programs beyond bachelor’s programs. “Go to” place to have a program reviewed for certification by AECT. Tentative name, not in competition with NCATE. Include standards and time limit in planning. Burden on membership for evaluations. Coordinate with various committees, such as Standards. Very good report and Tiffany should be commended. 
8.      New Business
·        New Media Consortium membership – NMC does undergraduate accreditation but would like someone to do graduate program accreditation. The cost is $2500 per year for AECT to join. Mary Herring moved AECT pursue membership in New Media Consortium with a second by Barbara Lockee. Approved.
·        One Day Registrations – 740 registrations with 140 one-day registrations. Solutions to this – up the fee for one-day registration or do not offer a one-day registration; benefits of attending need to be noted. First- timer reduction (with a better data base for tracking). Kay Persichitte moved that AECT do away with the one-day registration fee which Barbara Lockee seconded. Friendly amendment by Mary Herring. Discussion followed. Approved.
1:10PM Mary Herring moved to adjourn. Kay Persichitte seconded.
 
Did not discuss the following items:
·        Summer 2010 Board meeting/Leadership development –
·        NCATE discussion – financial considerations
·        Strategic Plan – survey and discussion of priorities
 
 
Strategic Plan Discussion
 
GOAL 1: Creating a rich, flexible, open, persistent online environment to support the educational technology community
STRATEGY 1.1: Create a professional and highly functional Website by August 2009.
ACTION 1.1: Weekly meetings between Executive Director and Website Editor
ACTION 1.2: Hire specialists if needed to link old and new AECT websites.
ACTION 1.3: Hire part-time social media specialist to support AECT’s social media activities.
ACTION 1.4: Develop a dynamic website that sustains association interaction and outreach.
ACTION 1.5: Create online repositories for different AECT constituencies (i.e., divisions, chapters, member groups like grad students, etc.)
ACTION 1.6: Create a searchable member database that includes research interests and expertise and a membership profile.
STRATEGY 1.2: Increase our online presence
ACTION 1.2.1: Increase presentations at a distance at the annual conference and the biennial research symposium by 10% each year for the next two years.
ACTION 1.2.2: Work with Virtual Worlds Committee to establish an ongoing program for AECT members and outreach to nonmembers.
ACTION 1.2.3: Host discussion events for authors of current articles in ETR&D and TechTrends/Books (i.e., “Meet the Author”)
STRATEGY 1.3: Create web-based online repositories for different AECT constituencies (i.e., divisions, chapters, member groups like grad students, etc.) and for research tools.
            ACTION 1.3.1
GOAL 2: Question and articulate who we are, what we value and what we do, and our service to society.
STRATEGY 2.1: Form an Articulation Task Force that coordinates AECT Articulation grants by January 2010:
ACTION 2.1.1: Proposes/makes final the theme for each year and writes the call for proposals
ACTION 2.1.2: Selects recipients and serves as liaison with awardees through the funding period
ACTION 2: Arranges presentations by awardees at the conference
STRATEGY2.2: Develop an RFP for one research grant and one service grant by April 2010:
ACTION 2.2.1: Research project is defined as contribution to new knowledge (pure theory or applied) in the field
ACTION 2.2.2: Service project is defined as application of educational communications and technology in a real-world setting
STRATEGY 2.3: Create and disseminate results of both the research and service projects via the annual convention and mini-publications.
ACTION 2.3.1:
STRATEGY 2.4: Develop new editions of the Handbook for Research on Educational Communications and Technology and Educational Technology: A Definition with Commentary.
ACTION 2.3.1: Establish writing committees for both publications
GOAL 3: Make leadership and leadership development a high priority for the organization.
STRATEGY 3.1: Identify Regional Leaders
ACTION 3.1: Define regional leader roles and responsibilities.
ACTION 3.2: Create a checkbox on the membership form and profile for those members wishing to become regional leaders and create a regional leader database.
ACTION 3.3: Provide training and resources for regional leaders.
STRATEGY 3.2: Define, disseminate and promote the process and role of leadership and leadership development
ACTION 3.2.1: Utilize social media to promote leadership.
ACTION 3.2.2: Create an archive of leaders by sub-structure.
STRATEGY 3.3: Develop and implement a standardized, ongoing leadership process following a yearly cycle
ACTION 3.3.1: The Leadership Committee will develop the cycle and oversee its implementation.
ACTION 3.3.2 Identify leadership training models
GOAL 4: Sustain an organization of professionals who study and use technology for training and education.
STRATEGY 4.1: Increase membership by 5% each year for the next two years.
ACTION 4.1.1
ACTION 4.1.2
STRATEGY 4.2: Increase attendance at the annual convention by 5% each year for the next two years
ACTION 4.2.1
ACTION 4.2.2
STRATEGY 4.3 Increase the impact factor for ETR&D by 5% each year for the next two years.
ACTION 4.3.1
ACTION 4.3.2
STRATEGY 4.4: Increase subscriptions to TechTrends and ETR&D by 5% each year for the next two years.
ACTION 4.4.1
ACTION 4.4.2
STRATEGY 4.5: Add two new corporate affiliates each year for the next two years.
ACTION 4.5.1
ACTION 4.5.2
STRATEGY 4.6.1 Develop and implement a plan for giving to AECT under the 501(c)3 umbrella.
ACTION 4.6.1: